In the 1970s, Jaclyn Smith became a great TV star thanks to one of the most popular shows of the time. Her elegant and confident look helped establish the visual style of prime-time TV at the time.
As her career went on, Smith’s impact grew beyond acting to include business and fashion. She was one of the first famous people to effectively develop a personal brand. This development was part of a bigger trend in the entertainment sector, when famous people started to be visible on more than one platform.
As digital media became more popular, pictures from different parts of her career began to spread more widely. There were often bright, eye-catching headlines next to collections of photos, from advertising sessions to public appearances, that were meant to get people’s attention.
Titles that stress physical presence or “shocking size” become part of a larger trend in online publishing, where strong language is employed to draw attention to visual components and get people to interact. These headlines usually make some photographs look like important events.
Jaclyn Smith’s prolonged fame shows how long-lasting celebrities become a part of changing media stories, where their professional legacy and widely disseminated images keep people interested.
